JOSH KAMPEL

JOSH KAMPEL

CEO of Clarim Media

Think about how do they deliver value to all of those constituents rather than just their shareholders. So they will create the more successful long-term companies, especially generationally, as Gen X and millennials care more and more about mission and purpose. This idea of greenwashing or now what we can call woke-washing and that ESG goals are typically held within PR groups, within companies. They just talk about what they're doing versus being held accountable. I think we will continue to see that paradigm shift towards accountability, transparency of companies doing the right thing.

YOLANDA KAKABADSE

YOLANDA KAKABADSE

Fmr. Minister of Environment, Ecuador
Fmr. President: WWF Int’l, World Conservation Union, Founder Fundacion Futuro Latinoamericano

One of the reasons why we haven't been able to overcome many of the climate crisis factors is because people don't understand what it means. What is it about? What can I do? Usually, when we hear these experts speak about the climate crisis, at least me, I don't understand 9/10ths of the speech or the document. Simplifying the message, allowing that difficult scientific knowledge to become popular language that I can use when explaining to a child, to a rural person, to someone who has a different type of education, that knows much more about the planet but not necessarily about university, explaining those difficult issues will make a difference. And we have to invest much more in that. Speaking difficult scientific language is not helpful to the majority of society.